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Please use this identifier to cite or link to this item: http://ds.libol.fpt.edu.vn/handle/123456789/4062

Title: Vidle Light Scented Candles
Other Titles: Nến Thơm Hồng Bao
Authors: Trần, Khánh Trang
Lê, Thị Mai Linh
Phạm, Nhật Minh
Lê, Hoàng Long
Nguyễn, Thị Nhài
Nguyễn, Thị Thảo
Keywords: Quản trị kinh doanh
Business Administration
Marketing
Business Plan
Vidle Light
Scented candle
Issue Date: 2023
Publisher: FPTU Hà Nội
Abstract: Currently, there are many articles about the increasing rate of psychological disorders, stress and depression in young people. Therefore, we decided to sell the scented candle product "Vidle Light" which can heal a certain part of people. “Vidle Light” not only brings a comfortable and pleasant living space to users but also carries the mission of being a trustworthy companion, always dedicated and offering unique ideas to bring to customers, the best services and experiences. Vidle Light is a company that offers handmade scented candles and sells them online. For Vidle Light, Reputation and Responsibility are the company's two top goals. Therefore, right from the stage of choosing the main manufacturer, Vidle Light was carefully selected and the most suitable. From ingredients to scent, both sides are carefully negotiated. Regarding scent selection, Vidle Light chooses a gentle scent with two tones: a woody scent and a very pleasant floral scent to help people relax, concentrate and create a romantic space for important parties. The highlight of Vidle Light is the design, delicate and beautiful products, decorative style and creative highlights in each product. Specifically, we put special gifts in some packages, for example, lucky money envelopes and 10K golden rice grains for lucky people. Vidle Light also aims to bring an enjoyable experience to each product with small gifts in each scented candle cup. On special occasions, customers can give gifts to loved ones with gift boxes from Vidle Light
URI: http://ds.libol.fpt.edu.vn/handle/123456789/4062
Appears in Collections:Quản trị kinh doanh (Business Administration)

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