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International Business Business Administration Business Plan Wedding Lililacs
Issue Date:
2023
Publisher:
FPTU Hà Nội
Abstract:
This document will talk about a business plan for the Wedding Planner segment of Lililacs team in the North of Vietnam, made through the process of researching and surveying the needs and demands of customers in the North of Vietnam. With a mission and a reliable companion, always dedicated and giving unique ideas, bringing the bride and groom practical wedding solutions, the best experiences for the most important event. In addition, Lililacs team also wants to bring the culture of using and experiencing Wedding Planner more widely to people in the North of Vietnam. Lililacs's target customer is 20-35 years old, with a medium-good average income. Our goal is to help customers orient their style as well as create ideas for decorating and organizing weddings that are most suitable. We will build a specific business plan with calculation, market analysis, value proposition, financial planning and marketing plan. In addition, we will establish solutions for the risks when the company goes into operation. Everything will be done and planned close to reality